In a strategic move aimed at fortifying its leadership team, Ace Turtle, a prominent player in the fashion and apparel industry, has announced the appointment of Pradeep Mukim as its Chief Commercial Officer. This key role will see Mukim spearheading the sourcing function and outlet business while steering strategic initiatives for Ace Turtle, a company poised for ambitious expansion plans.
Boasting an impressive career spanning over thirty-three years in the dynamic landscape of the Indian fashion and apparel industry, Mukim brings a wealth of experience and expertise to his new role. His deep understanding of market dynamics and consumer trends positions him as a valuable asset for Ace Turtle as it navigates its growth trajectory.
Nitin Chhabra, the CEO of Ace Turtle, expressed enthusiasm about Mukim joining the leadership team, stating, “We are excited to welcome Pradeep Mukim to the Ace Turtle leadership team. As a rapidly growing company with ambitious expansion plans for our brands, having Pradeep, a fashion industry veteran and a former entrepreneur aboard is invaluable. His extensive experience, strategic vision, and passion for building customer-centric businesses will be critical as we continue to leverage technology to launch new brands and scale the business of existing brands.”
Prior to his current appointment, Mukim served as the co-founder and CEO of Onip Lifestyle, a startup specializing in the school uniforms segment. His entrepreneurial journey adds a dynamic dimension to his leadership style. Mukim has previously held key positions in the industry, including Chief Operating Officer at Reid & Taylor India, Head of International Business Development at Reliance Brands, and Senior Vice President at VF Corporation.
Expressing his excitement about joining Ace Turtle, Mukim said, “I am impressed by Ace Turtle’s innovative and technology-driven approach to scaling the business of global fashion and lifestyle brands in India. I am excited to partner with the talented team here to accelerate the company’s growth and unlock new avenues for success.”
Mukim’s appointment underscores Ace Turtle’s commitment to fostering innovation and strategic thinking as it continues to play a pivotal role in shaping the fashion and lifestyle retail landscape in India. With a veteran like Mukim at the helm of commercial operations, Ace Turtle is poised to make significant strides in achieving its expansion and business scaling objectives.
